Position SummaryThe primary function of the Retail GTM Planning Manager is to support the launch strategy development and flawless execution of assigned retail go-to-market initiatives, product launches and projects. The Retail GTM Planning Manager collaborates cross-functionally across SEA teams to ensure customer experience is held at the highest standard through all initiatives. The Retail GTM Planning Manager will partner with the Retail team members to develop successful GTM strategies, and drive successful product launches and initiatives that encompasses training, merchandising, field teams, sales, marketing and customer insights while maintaining company brand guidelines. The Retail GTM Planning Manager will provide support to the Sr Mgr GTM in providing C-level updates and reporting on GTM strategies and plans in relation to assigned initiatives, product launches, and promotional periods.
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